Summary

Are you a true engine? This interactive campaign is all about the new nitrocharge adidas boot. Connect your mobile phone and show that you have the skills the become the one true engine!
 

Awards
FWA Site of the Day - June 25th
FWA Mobile Site of the Day - June 25th
FWA Site of the Month - June 2013

Lovie Awards
Gold - Best Design
Silver - Brand Microsite


 

Credits
www.adidas.com/nitrocharge

Soundtrack by: Noisia "Shellshock"

Agency: DDB & Tribal Amsterdam
Creative Directors: Bart Mol, Pol Hoenderboom
Art Director: Bart Mol
Copywriter: Pol Hoenderboom
Creatives involved: Stef Jongenelen, Yona Hummels, Chris Pugmire
Client Services Director: Sandra Krstic
Producer: Sophie Rhys-Evans, Richard Land
Strategic/Planning Director: Alistair Beattie, Peter Hayden
Interactive Designer: Joeri Kiekebosch

 

Film Director: Rogier Schalken
Interactive Director: Jouke Vuurmans
Director of Photography: Clemens Baumeister
Technical Director: Mart Kolthof
Animation Director: Pierre Nelwan
Football choreographer: Mike Delaney
Executive Film Producer: Jelani Isaacs (B&I)
Executive Producer: Quinten Beek
International Project Director: Joris Pol
Senior VFX artist: Aljen Hoekstra, Okke Voerman
Mobile developer: Michiel Brinkers
3D specialist: Johan Holwerda
Compositor: Angelo de Witt, Melissa van het Spijker
Editors: Nils Rensen, Frank van Rooijen, Sander van Wijk & Rogier Schalken.
Color grading: Sander van Wijk
Designer: Kjegwan Leihitu
Animation: Vincent Mei & Wouter Twillert
Actionscript Developers: Hendrik-Jan de Harder, Dennis de Rooij, Peter van de Noord
Mobile/Backend Developer: Edgar Post
Sound Design: Maarten Meussen, Dave van Luttervelt
2nd camera operator: Alexander Bloom
First AD: Jurriaan Rhode
Gaffer: Uwe Kuipers